Create and manage Influencer partnerships , marketing campaigns. (lewisville)
compensation:QUOTE
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Hiring: Performance Marketing Professional / E-commerce Sales & Growth
About Us
We are manufacturers, designers, and brand owners of home furnishing products, including quilts, quilted jackets, and other home accessories. We are also introducing new product lines, including premium exotic foods and food products designed for a 30-year shelf life.
Our established brand, Patch Magic, has time-tested, well-known products that customers appreciate and willingly pay for.
What We Need
We are looking for experienced, ROI-focused marketing professionals or an agency to increase online sales and support new product launches.
We already have a presence on Google, but our current return on marketing investment is poor. We have not yet developed TikTok marketing or YouTube video content, leaving significant opportunities to expand our reach and sales.
We need prompt, measurable progress. We cannot spend six months on marketing activities without knowing whether they are producing profitable results.
Immediate Sales Priority
We have more than 1,000 quilted jackets across approximately 300 SKUs. Current sales average about one jacket per day, and our target is 10 or more jackets per day, while maintaining acceptable profitability.
We are also preparing to introduce approximately 100,000 high-value food products, creating a substantial opportunity for further growth.
Key Responsibilities
Review our existing advertising, website, product listings, and purchase process to identify barriers to sales.
Develop and execute a practical marketing plan focused on revenue, acquisition costs, and profitability.
Improve Google Ads, Google Shopping, and remarketing performance.
Develop TikTok and YouTube content, including product demonstrations and promotional videos.
Build effective social media, email, and customer retention campaigns.
Recommend product offers, landing page improvements, and campaigns to convert existing inventory into sales.
Plan marketing campaigns for our upcoming premium food products.
Track results accurately and provide clear weekly reports covering spend, sales, conversion rates, customer acquisition costs, and return on ad spend.
Test campaigns promptly, improve successful campaigns, and address poor performance early.
Who We Are Looking For
Professionals with proven experience generating profitable e-commerce sales.
Demonstrated results in Google advertising, social media marketing, and video content.
Ability to manage both strategy and execution.
Clear communication, transparent reporting, and accountability for agreed targets.
A practical approach to delivering early results while building sustainable growth.
We are seeking a reliable marketing partner with a proven track record and the ability to execute—not simply provide general advice or make unsupported promises.
Please Include in Your Proposal
Relevant case studies showing advertising spend, revenue, and the period measured.
Your initial assessment and recommended priorities.
A clear 30-, 60-, and 90-day action plan, with early milestones.
Proposed advertising budget, professional fees, and reporting arrangements.
Your approach to moving jacket and quilts sales 10 fold ( very much possible) including the assumptions and budget required.