[top]
 

The Bologna:

  1. Press Release
  2. Proposition
  3. Price Sheet
  4. Purchase
  5. Perpetrator

The Ads:

  1. Power of Craigslist
  2. Screw the A Train
  3. Nice Bananas!
  4. SoyaCat
  5. Censorship Classes
  6. Helmet Association I
  7. Helmet Association II
  8. Craig Newmark Sings
  9. DJs Get Digits
  10. JuJu Pasta
  11. Reality Radio
  12. Uptime Cigarettes
  13. Happy Endings
  14. Winner

Epilogue:

  1. Feedback
  2. Victims
 

Banner ad pricing April 2002

All prices are per-impression. Simply add the placement, size, theme, feature prices to calculate the total ad price.

placement

  • SF Bay area front page (www.craigslist.org) +2.0¢
  • SF Bay area forums page (forums.craigslist.org) +1.6¢
  • sub-area front page (e.g. newyork.craigslist.org) +1.3¢
  • SF Bay area classified category index +1.1¢
  • sub-area classified category index +0.9¢

size

  • oversize (400-600 x 300-400) +0.9¢
  • standard banner (468 x 60) n/c
  • half banner (125 x 125, 234 x 60) -0.2¢
  • button (120 x 60, 88 x 31) -0.3¢

theme

  • adult/sex +0.3¢
  • gambling +0.3¢
  • new auto sales +0.2¢
  • pharmaceutical sales +0.2¢
  • religious/political +0.1¢
  • general interest n/c
  • government/municipal -0.6¢
  • nonprofit/educational -0.8¢

feature

  • flash/javascript/popup (sorry, no pop-unders!) +0.4¢
  • animation +0.1¢
  • static image n/c

how our pricing works

Example: "Jan's Auto Service" wishes to place a blinking 234 x 60 banner on the Seattle front pag e.

placement charge: sub-area front page+1.3¢
size charge: half banner-0.2¢
theme charge: general interestn/c
feature charge: animation+0.2¢
total per-impression price1.3¢

Craigslist reserves the right to accept, refuse, or remove any banner, and to limit
ad placement to specific areas of the site based on content.

creator - jeff green

featured - special advertising section